Safe and gentle tooth whitening gel formulated to allow people with sensitive teeth to whiten with confidence. Enables the same bleaching result as a standard 10% gel when applied for 2 hours a day. Active ingredient NOVON¨ remains stable at neutral pH in the syringe, but upon dilution the pH rapidly increases to produce an enhanced release of perhydroxyl ions for more effective bleaching. Safe, effective and kind to teeth. Visible results in less than a week. High water content to prevent dehydration. Contemporary design and eco-friendly packaging. Bespoke practice branding and full marketing support.